Genuine, honest persuasion cannot be rhetoric, cannot be show, and cannot be theatrics. It has to be something that you genuinely believe in, and people sense this.
Dr Milan Jazbec, a practitioner and researcher in diplomacy, positions a discussion on persuasion in the sociology of diplomacy. Social context determines both diplomacy and persuasion.
Aldo Matteucci explores the relevance of social context for persuasion. Since persuasion leads to change, we should look into the mechanisms of change in society.
Ambassador Victor Camilleri argues that the essence of diplomacy is a search for a point of convergence. Persuasion is one of the methods through which a point of convergence can be reached.
Dr Paul Meerts discusses persuasion in the context of the Vienna Congress (1814–1815), one of the most successful diplomatic events in history.
Persuasion is a very relative concept. Like beauty, persuasion is the eye of the beholder. Admittedly, persuasion does not exist in the absence of results.
Dr George Vella, Minister of Foreign Affairs of Malta, argues that persuasion is central not only to diplomacy but also to society in general. He highlights three aspects of persuasion.
Dr Alex Sceberras Trigona stresses that not only persuasion but also resisting persuasion is highly important for small states, which tend to be seen as the ‘diplomatic prey’ of great powers.
Dr Biljana Scott’s article on framing an argument introduces the linguistic and rhetoric aspects of persuasion.
In our families, in our jobs, in our political dynamic at a national level, we always try to persuade others, first and foremost.