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Authors: I. William Zartman | Maureen Berman

The Practical Negotiator

1982

The Practical Negotiator offers insights and strategies for effective negotiation, emphasizing the importance of preparation, understanding the other party, and maintaining a win-win mindset. It highlights the significance of communication, flexibility, and problem-solving in achieving mutually beneficial agreements. The book aims to enhance negotiation skills and deliver practical guidance for successful outcomes in various scenarios.
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